Reliable 24/7
We are always here for your customers — ready to operate around the clock, 24/7, 365 days a year.
About us
Local roots. International experience.
We have been responsible for setting up contact centers, self-care strategies, social media management and direct and indirect sales for leading brands in Europe and the Middle East.
Based in Muscat
We share language, values, principles and standards with our clients in GCC.Headquartered in the Jasmine Complex, Muscat, operating from multiple locations across the city.
Omnichannel
Calls, social media, SMS, email, chat, WhatsApp. Whatever channel your customers use, we are on it and ready to reply.
Multilingual
All our agents are at least bilingual, fluent in Arabic and English. Some of our projects run in six different languages.
Omani-powered
in line with Oman Vision 204080% of our team are Omani nationals.
Around four in five of our people are Omani — well above what is typical in the private sector, and exceptional in the contact center industry. It means Omani customers are served by Omanis — in their own dialect, with genuine cultural fluency. And it wasn't assembled overnight: it reflects years of recruitment, training and retention, building skilled, career-path employment for Omanis in the service and telecom sectors. We are also one of the few providers authorized by the Telecommunications Regulatory Authority (TRA) to deliver telecom services in Oman.
Our management team
multi-cultural, unmatched expertiseThirty years of start-ups and international projects, one team.
In the past 30 years our team has been involved in several start-ups and international projects in the telecommunication, finance, insurance and media businesses.
Monther AlMamari
Chairman
Stephane Berton
Board Member
Alvaro de Miguel
Chief Commercial Officer
Vittorio Nicolardi
Chief Executive Officer
Track record
a sample of our collective experienceWhere we have already done it.
Leading sport pay-TV in MENA
Customer experience management for the leading sport pay-TV in the Middle East — 2+ million customers in 23 countries.
Largest health insurer in the UAE
Structuring a strategic CX transformation programme focused on processes, technology and performance management.
Mobile digital start-up
Interim and shadow management of all care functions during the start-up of the digital spin-off of the incumbent operator.
Prominent MVNO in GCC
Programme management for a large transformation initiative touching every operational impact of a carrier migration.
Multinational telecom group
Support for the customer management of international operations — 14 countries, 110+ million customers, 3,000+ agents.
Key online retailer in GCC
Design of the customer journey and measurement of the experience to derive actionable insights.
Get in touch
Come and find out why we are different.
Our location is essential in delivering services tailored to our customers. Reach out and we will get back to you as soon as possible.